The 30 year old intern

Free Internet steps that EVERY business needs to take for immediate R.O.I.

I recently joined a social media marketing firm as THE intern. I am a 29ish first year MBA student. I got my undergrad in 2006 with a major in marketing. After college I worked in management for a Fortune 500 company for four years. This company utilized……….gasp………DOS prompt computer programs!! I’m so excited to work for a marketing firm that offers companies forward thinking initiatives to keep up with a constantly evolving customer.

here are the Free Internet steps that EVERY business needs to take for immediate return on investment:

• Facebook- Use it, and use it correctly, nothing is worse than someone who doesn’t know how to “do Facebook.” I’m talking to you, dad, I had to remove you from my news feed; not that you would know what that means.

o Top 5 Facebook Marketing Mistakes Small Businesses Make
Source: mashable.com

• Twitter- Updates two or three times daily will increase exposure, especially if it is something interesting that will get retweeted by followers. If you don’t have time or resources for continuity in updates……don’t have a Twitter account, or just pay us to do it.

• Mobile friendly website- People use Smartphones to browse the internet everywhere, from standing in line at the grocery store to sitting on the toilet. (YUCK) Make sure your site is mobile friendly to ensure traffic from Smartphones, tablets, anywhere!

• GooglePlaces- Confirm your business location, along with product or service descriptions, to ensure visibility when “Googled.” Even if you don’t have a website, use your Facebook page for your URL. You need to have your contact information at the top of Google…..when was the last time you used a phone book?